Since SEO presents the biggest opportunity to generate high quality leads (and lots of ‘em!) it’s important to get things right – so have a read of some common mistakes , and how to avoid them. 1. Using Keywords More Important to You Than Your Customers It’s pretty common for websites to over
Continue reading...Friday, May 7, 2010
Most search engines find it too expensive to “read” pictures and convert what they see into search terms that would be useful to their users, so it’s up to you, as the owner of your own website, to maximise what YOU can do to get your images found. (This applies especially to websites which rely [...]
Continue reading...Thursday, April 22, 2010
It’s well known that blogs are great tools when it comes to site visibility and search engine friendliness, and here are a few ideas that are worthwhile keeping in mind when you write your blog posts: Keep it simple — Blogs should be quick reads. Keep the appearance, navigation (e.g. with links) & interaction clean [...]
Continue reading...Wednesday, March 3, 2010
On modern websites, visual appeal is rated very highly – the choice of colours, fonts, layouts… and images! A good picture to illustrate a post or a page can lift it from the mundane to the outstanding, particularly if the image quality is good. In the maze of photo resources available online, where can you [...]
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Thursday, August 19, 2010
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