23. December 2011

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A simple guide to The Cloud

A couple of clients … and my mum … have asked me what is “cloud computing”, or “the cloud” – and when the penny drops after a simple explanation, you realise how complex & scary simple concepts can sound!

 

So, what IS “cloud computing” ?

Basically “the cloud” is just the [...]

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8. December 2011

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Your Facebook Fans May Not Be Seeing Your Posts

This guest post is a useful addition to my earlier post (too many months ago!!) on Facebook business pages. It was written by Greg Allbright, and is for all FB users, not just those with pages. [...]

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13. June 2011

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E-book Review: “Facebook Fan Pages for Business and Profit”

If you were following my tweets in late May/early June, you may have read that I was at Phill Turner’s “Ministry of Traffic” event 10 days ago, listening to a brilliant line-up of speakers teaching us how they get more visitors to their websites… and we all know, provided you have a good call to action (or “conversion environment”) …

more visitors = more business !

What was striking was that 5 out of the 6 speakers use Facebook extensively to drive visitors (traffic) to their websites – and by making use of the updated features in Facebook pages (also called business pages) you can add a free (or pretty cheap) marketing tool to your arsenal without loads of technical knowledge.

I know how to set up a page… but I definitely don’t know all the handy tips and “ins & outs” that can make my page work really hard, so I bought WP Pro Business’s new e-book “Facebook Fan Pages for Business and Profit, which contains chapters on [...]

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17. May 2011

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How not to get swindled by “SEO experts”

Today’s post is an article by Ana Hoffman of Traffic Generation Cafe. Thanks for these useful tips Ana!

 

A day doesn’t go by that I don’t receive an email that tells me how I can finally afford to buy a bunch of high-quality high-PR links for peanuts.

Or the ones that tell me that, if I only use their SEO services, my site will be guaranteed to make it to the first page of Google for practically any keyword.

Nonsense.

Those kinds of claims [...]

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2. May 2011

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A round-up for April & the Ultimate Blog Challenge

April has been a busy month – business has been good (thank you Universe!) and I’ve been taking part in the Ultimate Blogging Challenge. Michelle, one of the organisers, does a monthly round-up post, and I thought, as I blogged 21 out of the 30 days of April, a round-up would be useful for everyone. [...]

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30. April 2011

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Your online image & reputation

Phew, last post of the 30-day Ultimate Blogging Challenge! I didn’t make all 30 days, but I do hope you all learned a lot from the posts during April! Anyway, on to today’s topic: I’ve been commenting on blogs for a few years now, and I remember seeing that a few of the commentators had [...]

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29. April 2011

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Still got readers?? More tips to scare ‘em off…

Yesterday I gave you the first part of a list of things to do to scare away your blog readers… but some readers are just so persistent you might need a “Phase 2″ … so here are a few more hints & tips to kill them off!   Have a read of these “hints” … [...]

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28. April 2011

10 Comments

What NOT to do – Definitive guide to tormenting your readers

Today’s post is Part 1 of an article from the site of a bit of a WordPress guru, Adam Warner of WP Pro Business. Writer Lauren Tharp has come up with an excellent list of the best techniques you need to use to keep pesky readers from bothering you on your blogs Have a read [...]

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27. April 2011

3 Comments

Challenging my brain cells!

I’m going to take as my inspiration today, a post by a friend & coach, Wendy Ager, who did a very useful talk at my networking meeting yesterday, and then blogged about one of her points, “Knowledge is Power“, today. It got me thinking about how much we forget we DO know… about life, the [...]

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21. April 2011

8 Comments

Are you protecting your assets?

  If you sell digital products online, or sell webinars that you later use as part of a product … anything that is downloadable is potentially vulnerable to theft if you don’t take the right precautions!   If you use a digital download service (such as e-Junkie) then you’re OK – you can stop reading [...]

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20. April 2011

4 Comments

Hot Gossip

Do you wonder what people are saying about on the world wide web? In earlier posts on this blog I’ve mentioned the importance of managing your brand and your reputation, but it’s not always easy to check … if you even remember to try! Google Alerts is a really useful (free) Google service that allows [...]

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18. April 2011

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Support in business is essential

Today I’m going to write a little more personally about business, instead of yet another (admittedly handy!!) technical tip. It’s all very well having loads of technical know-how and marketing tips, or knowing a fair bit about social media or SEO, but sometimes being in business on your own can just be tough! And having [...]

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17. April 2011

6 Comments

Taking your branding a step further

One thing that’s important when you’re in business is consistency of branding – make sure the style your website matches that of your business cards for example … and make sure your also have your website URL branded to make more of an impact! The”favicon” – pronounced “fave icon” – is the little icon to [...]

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15. April 2011

3 Comments

Middle of the Challenge

Hello everyone, well, it’s half-way through April, and half-way through the Ultimate Blog Challenge – wow! Thanks again to Michelle and Michele for organising it… I think I’d forgotten just how dedicated you have to be to create a post a day! Today (or rather, tonight… late!) I’m just going to tell you about something [...]

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14. April 2011

4 Comments

Stopping “the uglies” ….

Have you ever had someone say to you that there’s something wrong with a site (or even your site?!) and yet when you check it out, everything looks just fine? Often the reason for this is that you’re using a different browser to that “someone”, but we seldom think to check that basic fact! Recently [...]

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13. April 2011

8 Comments

Forgotten Your Password?

How many times do you have to use that option when trying to log on to a website? And how many of you resort to using very easy passwords? And how many of you then end up using the same easy password across just about every site you need to log in to?   I’m [...]

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12. April 2011

8 Comments

Getting your website found locally

Hello again, In the last in my series of posts of essential tools, I’m going to talk about an OFFsite tool that can still really help your website in local searches. The tool is Google Places (http://places.google.com/business), a free-to-register Google tool. By registering your place (or places) of business, and completing the profile in full, [...]

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11. April 2011

8 Comments

Getting attention on the social networks

Continuing on my (slightly interrupted) series of posts on tools that I consider essential for your blog, the next is probably more a series of tools, encapsulated in one heading, “Social Media”. Of course having a WordPress website (and/or blog) is already a huge advantage in terms of search engine indexing, but why not get [...]

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10. April 2011

11 Comments

A Business Product That Has Changed My Business : Jing !

Hello again, Michelle’s “blog tip” for today, Day 10 of the Ultimate Blog Challenge is to write about a business product that has changed your business… and I definitely have one!! I get a lot of questions about small things that clients aren’t sure about, or can’t remember how to do – and instead of [...]

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9. April 2011

4 Comments

How would you handle a computer crash?

Hello again,   Well, I’m a bit behind on my Ultimate Blog Challenge schedule – no Friday post, as I had major computer problems (something to with graphics cards or something) which resulted in me having to wipe the computer completely & start from scratch with the factory-settings disc – VERY tough when my livelihood [...]

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